Create consistency
Build a recognizable visual direction that could support Mia’s public-facing work and make every book-tour interaction feel connected.
Let’s Talk ↗REAL CLIENTS. THOUGHTFUL WORK.
Stories behind
the strategy.
Hear directly from the people we work with, then look behind the finished products to see the thinking, collaboration and care that brought each project to life.
Featured Client Story
MIA HALL
A brand built to
travel with her story.
Renowned author, producer and media personality
Mia Hall came to Upright Promo for more than a few promotional pieces. She needed a clear, connected brand presence that could support her work and show up confidently throughout her book tour.
We worked collaboratively to shape her brand direction, select a purposeful color palette and carry that visual identity across every touchpoint. The finished campaign included custom bookmarks for readers and a branded banner designed to give her tour appearances a polished, consistent backdrop.
View the Case Study ↓CASE STUDY 01
From an idea to a
cohesive brand presence.
Define the brand
Develop the overall brand strategy and choose colors that reflected Mia’s voice while remaining flexible across print, display and promotional applications.
Bring it to life
Translate the approved direction into custom bookmarks for tour guests and a branded banner that created a strong, professional presence at appearances.
THE RESULT
A coordinated set of brand materials that made Mia’s message more memorable and gave her a consistent way to show up at each stop—not disconnected products, but a campaign designed around the experience.
MORE STORIES TO COME
Every project has
a different story.
This page is designed to grow. Future client stories may feature video, a written testimonial, project photography or a complete case study—whatever tells the work most honestly.